INCREASE BRAND AWARENESS, ENGAGE CUSTOMERS AND SECURE SALES.
Finding the right words to make your business stand out from the crowd isn't an easy task. Luckily for you, that's exactly where I come in.​
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I write website and email copy that speaks directly to your audience, solving their problem and getting you results. ​
ABOUT ME
Hi, I'm Chloe.
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I'm a London-based freelance website and email copywriter.
I could harp on about my love of travelling or my favourite childhood books, but instead let me tell you the things that make me a great person to work with.
While my English and Philosophy degree has made me an insufferable grammar nerd, it's my time as a TEFL teacher that has taught me clarity of message. Though your customers can hopefully understand more than a Chinese 6 year old, the point remains that conciseness is key.
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Through my experience of writing fundraising bids, I've learnt to identify what motivates a reader and craft words that evoke an emotional response (and that prompt them to dig deep in their pockets). As a copywriter I use this skill to pinpoint your customer's needs and write copy that resonates with them and secures sales.​
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SERVICES
You could have the greatest offer or product in the world, but unless you talk about it in a way that resonates with people, they’re not going to get the chance to find out. By hiring me to take care of your website or email copy, you can ensure that your target audience understand exactly how your offer solves their problems, and why it’s a no-brainer to buy from you.
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Website
Here are some essential elements of your website I can help you with.
Use an email funnel to increase your conversions.
Home Page
Introduce your offer, capture your target audiences attention and direct them where you want them to go.
Services Page
Define what you offer, speaking directly to your audiences desires and pain points.
Product Descriptions
Increase conversions with benefit-heavy product descriptions.
About Page
Tell your brand story, sell your differentiator and build trust with your target audience.
Landing Page
Generate leads and close conversions with a laser focused call to action.
SEO
Increase your traffic with SEO best practices incorporated into your copy.
Step 1
Potential client enters their email on your site to receive a discount or free resource
Step 2
They receive a series of emails that:
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Raise brand awareness
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Build a relationship with you
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Present your service/product as the solution to their problems
Step 3
After reading all your emails, the subscriber is primed and excited to make a purchase.
THE PROCESS
I learn about you
An initial meeting will help me understand your company, your brand voice, your business goals and the project at hand. After, I’ll send you a full creative brief to ensure we’re both on the same page.
Let me work my magic
Whether you want one page written, an entire website overhaul or a sales email funnel, let me work on it while you focus on the important stuff, like running your business.
See the results
The right messaging gets people to take action. Once your new copy is live, watch your page traffic, click-through rates and conversions grow.
Define your brand
If you don’t already have a brand tone guide, then this is something I will help you develop, to make sure all your copy is consistent and represents your unique brand personality.
TESTIMONIALS
Want to see for yourself?
CONTACT ME
I'd love to help you grow your business (and I love a chat).
Get in contact to set up a FREE discovery call.
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You can also reach me on chloebullcopy@gmail.com.